Creative Director with that human touch
The imagination is the most amazing space – an open area for everyone to dream big. Most brands have the dream, but to put those dreams into client relevancy, aligning teams to the same dream. Then creating well thought out concepts and with an even better execution is another game. This is my game.
Giving brands a personality,
a unique identity, is the outcome.
And in a world where everything is starting to look alike, this might just be what is needed to stand out from the crowd; B2B, B2C or B2E.
To use more corporate words:
I work on and with visual strategy, Image library asset creation, creative campaign design to the production-oversight of visual assets and their implementation.
In all of the landed projects, working with talented teams has been key.
The curious fellow
…to dig in to your matter, to see how we can change minds for the better, to start telling your story a step at a time.
Let’s have a coffee and ask eachother questions until words can say no more.
Clients include
Clients include
Relatics Dentsu Pricewise IDTV Kobo Ampère Hedin Automotive
VGZ Medline Gender Clinic Team Alzheimer Bol. Gosling Coffee Dementalent
Jeugdfonds Sport en Cultuur Troostwijk Auctions KVK Navenant Magazine
Talpa KNHB CineMusic Heineken
Some of my favorite projects
Gosling Coffee
Merging the brand story of Gosling and my personal story has grown into a deeply driven body of work - whilst benefiting the company, I am finding deeply hidden answers to my youth.
VGZ Rebrand
Redefining the visual foundation together with VGZ, to come out with a structured library of deliverables to charge the VGZ-brand on every touchpoint.
Medline
Starting off with an advsory trjaectory, working with Medline soon grew to creting and defining the visual foundation of the European side of Medline.
Bol. brand
Co-creating the brand together with the design department of bol, bol grew from a bit of a dusty, lazy icon to a solid, simple an fun brand, known for its service and ease.